ARPU

ARPU is Average Revenue Per Unit. This is a measure of how much money an organization brings in per subscriber or customer. ARPU is often measured per month. The goal of companies is to sell VALUE ADDED SERVICES to raise their ARPU.

---

Types of Companies that Measure ARPU: - Cable Operators - Phone Companies - (ISPs) Internet Service Providers - Cellular Phone Companies

---

This definition provided by Sam Michelson - http://www.younevercall.com